Monday, January 25, 2010

Keeping Up With Gay and Lesbian Consumers

Recession or no recession, LGBT consumers continue to spend. A new report (conducted between July and September 2009) from San Francisco based Community Marketing showed that within the previous 12 months, 29% of gay and lesbian consumers purchased a laptop computer, 28% purchased PDA's or smart phones, and 17% purchased cars. More findings from the report can be found in this AdWeek article

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