Tuesday, November 24, 2009

Meet the New Avon & Tupperware Ladies: Gay Men

A long time ago in an American far, far away, a land where there were three little girls who went to the police academy only to run around in form-fitting bodysuits as Charlie’s Angels, career opportunities for women were limited to a handful of roles such as nurse, secretary, school teacher and flight attendant. 

Sisters should thank their lucky stars that in 1886, a forward thinking man founded a company by the name of Avon, which offered women the rare chance to become successful entrepreneurs by selling beauty products to other women.

Flash forward to 2009, to an America progressive enough to elect its first black president but still misogynist enough to deny the oval office to a woman. The American woman may have a way to go, but she’s certainly come a long way. Although hawking products like Mary Kay, Avon and Tupperware are still viable options, today they’re far from not the only game in town.

One sign the pendulum has swung? Gay male direct sales reps are stepping into the comfortable pumps traditionally occupied by women--and, in the process, obtaining the same economic independence.

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