Thursday, June 12, 2014

Ad Spotlight: Lucky Charms

Lucky Charms is back this year with their #LuckyToBe campaign celebrating our differences that make the world colorful and interesting. This is one of my favorite efforts. While not explicitly or exclusively an LGBT campaign, the timing and tone seems spot on for the youthful brand. General Mills scores a perfect 100 on HRC's Corporate Equality Index.


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